The Horologist — microbrands
Time for Tradition: Argos Watches Joined ArteFino 2023
The vibrant energy of Filipino craftsmanship took center stage last August 2023 at the ArteFino Festival in Rockwell, Makati. Among the esteemed participants was Argos Watches, a Filipino watchmaking global brand creating premier timepieces. But what exactly is ArteFino, and why was this participation significant for Argos?
Histories, memories, and times forgotten
It doesn't matter whether it's a Rolex worth thousands of dollars, or just a Casio worth dirt cheap. What matters is that the watch means something, and wearing it means that you understand the emotion behind it and feel it come alive inside of you.
Convergence: A quick look at how independent watchmakers are reshaping the landscape of a growing industry
In an industry long dominated by traditional Swiss giants, a new breed of small, passionate, and agile players is revolutionizing the watch world. Dubbed microbrands, these independent companies are proving that, with innovative technologies, compelling designs, and affordability, they can shape a fresh, vibrant narrative in the horological universe.
Form and Function: Striking the perfect balance in watches
The grand meaning of watches have evolved. From once mere timekeeping devices, to their current sophisticated fashion statements and status symbols, watches have undeniably become their own identity. As the market becomes flooded with an array of options both from renowned and upcoming brands, watch enthusiasts now find themselves torn between two important aspects: luxury and functionality. As luxury watches exude status and prestige, functional timepieces prioritize practicality and performance. Let us delve into these unique characteristics and find out how they can be married. Lux in Luxury: Luxury watches are symbols of being exclusive, elite, and they are synonymous...